After earning a Master’s degree in Journalism and Communications, Angelika Schwaff went on to a successful career in radio and television journalism, communications and public relations. Now, she puts that experience to work as a professional travel blogger of the blog Reisefreunde and a consultant in blogger relations, social media, and crisis communications. She takes on assignments for travel publications and has spoken at international blogger conferences such as TBEX, TBU, Blogst, and the Hive. In 2012 she founded the Reiseblogger Kollektiv (German Travel Blogger Collective) to set professional standards in the German travel blogosphere. Reiseblogger Kollektiv is now one of the main corporate content partners for the travel industry. In 2012, Angelika joined Keith Jenkins and Melvin Böcher at iambassador to become their Chief Strategy Officer. In 2014, iambassador and Reiseblogger Kollektiv launched The Social Travel Summit.