We hate to tell you this travel industry, but you don’t always take full advantage of our skills, talents, influence, posts, photos, and all that we do to promote your destinations, products or services. At this session three travel bloggers will give you the goods on how to get the most from your investment in them. Not every blogger is strong on all social platforms. Learn how to identify real versus perceived strengths and how to partner with bloggers to maximize results on chosen platforms. Learn how to take campaigns beyond the objectives so that they last longer, reach farther, and get better results.