Registration at Kingsmills Hotel

12:00 pm - 3:00 pm

Loch Ness tour departs from Kingsmills Hotel

1:30 pm

Historical tour departs from Kingsmills Hotel

2:30 pm

Scenic tour departs from Kingsmills Hotel

3:00 pm

STS Opening Reception at Hootananny

7:00 pm

STS Opening & The Future of Travel Media and Travel Marketing

8:45 - 10:00 am

Coffee Break

10:00 am

Bloggers to Bloggers Panel: The Business of Blogging

10:30 am - 11:45

Industry to Industry Panel: The Online Challenge

10:30 am - 11:45

VisitBritain Quiz & Reports

11:45 am - 12:00

Lunch

12:00 - 1:30 pm

STS Think Tank: Issues in the Blogger/Industry Partnership

1:30 pm - 3:45 pm

Sponsorship: Finding the Perfect Partner & Getting Great Results for All

1:30 - 2:30 pm

The Business Case for SEO & How to Get Google to Love You

2:45 - 3:45 pm

Coffee break

3:45 pm - 4:15 pm

VisitBritain Quiz

The Future of Search: How People will Engage

4:15 - 5:15 pm

Buses depart Kingsmills Hotel for the STS Gala Dinner

6:30 pm

VisitBritain Quiz & People Will Talk: The Real Value of Communities and How to Manage Them

9:00 - 10:00 am

Travel Advice Calendar – trivago

Coffee Break

10:00 am - 10:30

Upping Your Social Game Part 1: Facebook and Snapchat

10:30 - 11:30 am

How to Get the Absolute Best Out of Bloggers

10:30 am - 11:30

Upping Your Social Game Part 2: Pinterest and Instagram

11:40 am - 12:40 pm

Thinking Outside the Borders and Beyond the Brand – Part 1

11:40 am - 12:40 pm

Lunch

12:40 - 2:00 pm

Driving Revenue with Affiliate Marketing

2:00 – 3:00pm

Thinking Outside the Borders and Beyond the Brand: Part 2

2:00 - 3:00pm

Coffee break

3:00 - 3:30 pm

VisitBritain Quiz & Report from the STS Think Tank

3:30 pm - 4:00

The Social Maze

4:00 pm - 5:00

Closing

5:00 - 5:10 pm

Buses depart Kingsmills Hotel for the STS Closing Party

6:00 pm